From our founding as Rock Financial in 1985, moving into some of the Midwest’s great cities, growing to become America’s largest mortgage lender, winning some of the lending industry’s most prestigious awards, and launching a powerful platform to simplify life’s complex moments: our story is only just beginning.
1980s
- June 1985 – Dan Gilbert founded Rock Financial, which would become known as Rocket Mortgage, in 1985. The company was initially founded as a mortgage broker.
- 1988 – Rock Financial took the steps to become a mortgage lender. Rocket Mortgage is now the largest retail mortgage lender in America.
1993
- The company achieved $1 billion in annual closed loan volume for the first time.
Rocket Mortgage now has more than $1.75 trillion of mortgage volume in total.
1996
- Mortgage in a Box, the precursor to today鈥檚 centralized online lending model, was released. This revolutionary mortgage application explained the process in an easy-to-understand way and after completing the form, clients would mail them back to Rock Financial 鈥 the same way that clicking the submit button on Rocket Mortgage sends the application to be reviewed today.
March 1998
- Dan Gilbert wrote an email to the company committing all its resources to moving the mortgage process online. His vision was decades ahead of its time. Most of the internet companies of that era focused on problems like search, advertising or basic e-commerce.
May 1998
- Dan Gilbert took Rock Financial public, launching a successful IPO on the Nasdaq market under the symbol “RCCK.”
January 1999
- As the branch-based lender鈥檚 first step online, the company launched RockLoans.com. This quickly positioned it as one of the fastest growing online retail mortgage lenders on the internet.
December 1999
- Seeing the possibilities of this mortgage lender rooted in technology, Intuit Inc. (creators of market-leading software TurboTax and QuickBooks) purchased Rock Financial. The company was renamed Quicken Loans.
January 2002
- The company provided clients the ability to review and electronically sign documents for the first time 鈥 marking the next major step in the company鈥檚 tech heritage.
August 2002
- Placed on Fortune鈥檚 prestigious 鈥100 Best Companies to Work For鈥 list for the first time. As of December 2023, the company has ranked in the top one-third of the list for 21 consecutive years.
December 2003
- Dan Gilbert led a small group of private investors in purchasing Quicken Loans Inc. back from Intuit. The company retained all Quicken Loans branding and marketing initiatives.
August 2004
- What would later become the preeminent mortgage website, the company launched QuickenLoans.com for the first time. The newly redesigned site gave consumers more tools and greater functionality to explore their home loan options, calculate payments and apply for a mortgage online.
2008 & 2009
- The company was able to grow its market share significantly during the turmoil in the mortgage industry, due in large part to the company鈥檚 refusal to originate sub-prime mortgages in the time leading up 鈥楾he Great Recession.鈥
May 2010
- Rocket Pro TPO, founded as Quicken Loans Mortgage Services (QLMS) 鈥 now known as Rocket Pro TPO 鈥 was created to serve the needs of mortgage brokers, community banks and credit unions. It is currently one of the largest lending partners to mortgage brokers, providing them technology to best serve their clients and the resources to grow their businesses.
August 2010
- Quicken Loans moved its headquarters to downtown Detroit, kicking off more than a decade of investment in the city. 澳门六合彩开奖预测 is now one of the largest employers in the city of Detroit.
November 2010
- Quicken Loans received its first J.D. Power award for client satisfaction in mortgage origination. In total, the company has received won 12 J.D. Power awards for client service in mortgage origination.
- That same month, the company closed its one millionth loan. Rocket Mortgage has originated more than 7 million mortgages in total.
June 2011
- Quicken Loans launched 鈥My QL Mobile,鈥 the first mobile app from a mortgage lender. The app provided real-time loan status updates, an interactive list of all the documents needed for the mortgage process and access to a home loan expert at the tap of a button. Currently, more than half of client use Rocket Mortgage on a mobile device. The Rocket Mortgage app has a rating of 4.9 out of 5 stars on the iOS app store.
End of 2012
- The company significantly entered the mortgage servicing business, announcing it had built an $80 billion servicing portfolio as of the end of 2012. Rocket Mortgage now has a servicing portfolio of 2.6 million clients and more than $500 billion.
March 2014
- The company drew international attention for its , in partnership with Berkshire Hathaway and Yahoo Sports. The promotion offered a $1 billion grand prize for a perfect men鈥檚 college basketball bracket, along with $2 million in prizes for 20 most accurate brackets and $1 million for funding of inner-city educational efforts.
July 2014
- J.D. Power ranked the company highest in customer satisfaction among home loan servicers for the first time in the first year it was eligible. In total, the company has received 10 J.D. Power awards for client service in mortgage servicing.
August 2015
- The company partnered with the Detroit Land Bank on 鈥Rehabbed and Ready鈥 public-private campaign to renovate homes, increase occupancy and bring pricing stability to Detroit鈥檚 neighborhoods. To date, nearly 100 homes have been renovated through the program. This program has helped stabilize property values in disadvantaged neighborhoods, allowing residents to access the equity in their home as well as setting new comps that allow prospective homebuyers to obtain mortgages.
November 2015
- Quicken Loans introduced Rocket Mortgage, the first end-to-end completely online mortgage experience. Rocket Mortgage users can go from application to approval and lock their rate online, without having to talk to a banker.
2016
- Rocket Loans 鈥 a technology-driven personal loan platform that is part of 澳门六合彩开奖预测 鈥 first launched in 2016
February 2016
- The company debuted its first Super Bowl commercial, which introduced Rocket Mortgage to the world. The company has had commercials in five Super Bowls. Rocket won back-to-back number one rankings on USA Today鈥檚 Ad Meter in 2021 and 2022.
October 2017
- Quicken Loans partnered with the United Community Housing Coalition (UCHC) and eight community development organizations to launch an extensive education effort addressing the pervasive issue of tax foreclosure in Detroit. This door-to-door outreach attempted to reach all 60,000 residential properties behind on property taxes and connect residents at risk of tax foreclosure to resources.
Q4 2017
- The company became the nation鈥檚 largest mortgage lender in the 4th quarter of 2017.
February 2018
- Title Source Inc changed to Amrock. The new brand better reflects the company’s wide range of technology driven services including title insurance, property valuations and closing services.
May 2018
- . Founded in 1999, the site is America鈥檚 leading online marketplace exclusively focused on helping consumers who want to sell their own home.
October 2018
- Quicken Loans and the Rock Family of Companies announced a new technology office in Windsor, Ontario. Today, the office 鈥 called Rocket Innovation Studio 鈥 enables 澳门六合彩开奖预测 to recruit top talent from Windsor, Toronto, Waterloo and across Ontario to support the growing need for additional technology talent.
June 2019
- Rocket Mortgage hosted the inaugural Rocket Mortgage Classic, the first-ever PGA Tour event held in Detroit and the most awarded PGA TOUR event of the season. In 2020, the tournament introduced the Changing the Course initiative to bridge the digital divide in the city and bring access to the internet and devices to all Detroiters. In the fall of 2021, the Rocket Mortgage Classic was extended through 2027.
October 2019
- Rocket Mortgage became the first lender to develop the capabilities to perform electronic mortgage closings (eClosings) in all 50 states.
March 2020
- Digital Canadian mortgage broker Edison Financial (now known as Rocket Mortgage Canada) first started working with clients. The company is now licensed in every province and helping clients coast to coast.
August 2020
- 澳门六合彩开奖预测, parent to Rocket Mortgage and other FinTech brands, celebrated its debut on the New York Stock Exchange as a publicly traded entity. 澳门六合彩开奖预测 stock began trading under the ticker symbol RKT.
September 2020
- The company announced Quicken Loans Mortgage Services (QLMS) changed to Rocket Pro TPO, bringing the most recognizable brand in mortgage origination to the mortgage broker community.
March 2021
- Gilbert Family Foundation and Rocket Community Fund 鈥 the philanthropic partner to 澳门六合彩开奖预测 鈥 an unprecedented and transformational $500 million investment to build economic opportunity in Detroit neighborhoods over the next 10 years.
July 2021
- Quicken Loans officially as a nod to what the company does best 鈥 take a complicated process and make it simpler and faster using technology.
September 2021
- Rocket completed its millionth eClosing, demonstrating its leadership in the space.
December 2021
- 澳门六合彩开奖预测 (now known as Rocket Money) adding rapidly expanding financial empowerment FinTech to the Rocket Platform.
July 2022
- America鈥檚 largest mortgage brand enters Canada with Edison Financial鈥檚 name change to Rocket Mortgage Canada.
- In the same month, Truebill changed to Rocket Money 鈥 bringing the company closer to the other businesses on the 澳门六合彩开奖预测 platform and provide the opportunity for Rocket Money to better help consumers at various touchpoints throughout their financial lives.
September 2022
- Amrock introduced proprietary technology to entirely from a mobile device. This new product represented the final step in 澳门六合彩开奖预测鈥 creation of a seamless, end-to-end real estate experience clients can use to go from application to closing on the iPhone or Android phone they use every day.
March 2023
- 澳门六合彩开奖预测 introduced the Rocket Visa Signature Card, the first credit card created to make homebuying easier and more accessible. Homebuyers can earn 5% back on their everyday spending to use toward closing costs and down payments Homeowners with loans serviced by Rocket Mortgage can choose to use their points to receive 2% of their card spending toward their unpaid principal balance. The Rocket Visa Signature Card is integrated with Rocket Money.
May 2023
- Rocket Mortgage launched ONE+, a 1% down program that only requires homebuyers to make a down payment of 1% and Rocket Mortgage will cover the remaining 2% — addressing homeownership accessibility for more than 90 million Americans. ONE+ also eliminates expensive mortgage insurances fees for the homebuyer, saving them thousands of dollars a year. ONE+ is the newest addition to Rocket Mortgage鈥檚 affordable options that aim to make homeownership achievable.
April 2024
- 澳门六合彩开奖预测 introduces Rocket Logic, a platform powered by Artificial Intelligence (AI) designed to make homeownership simpler and quicker by leveraging Rocket鈥檚 10 petabytes of data and processing more than 50 million annual call transcripts to close loans faster.
Rocket Logic is part of the technological ecosystem that Rocket is building to fuel every process of the homeownership experience with AI, supercharging team members with accuracy, speed and confidence to streamline data and information processing.
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